Profiles
Jeffrey Zhao
zhaojeffrey
Impressions
284K
Avg Engagement
3.2%
EMV
$5,964
Francisco Delgado
francistogram
Impressions
312K
Avg Engagement
2.4%
EMV
$6,552
Diego Garcia
diegogarcial
Impressions
236K
Avg Engagement
1.8%
EMV
$4,956
Ordinal
tryordinal
Impressions
15.4K
Followers
2,641
+747 (+39.4%)
EMV
$323
Team Totals
Total Impressions
847K
all profiles combined
Total Posts
64
nov 2025 — apr 2026
Best Engagement
4.8%
Data Lab #1
Total EMV
$12.4K
earned media value
Top Post Reach
147K
shark bait (francisco)
Insights
LinkedIn
Data-driven posts outperform by 3x
Posts with original data analysis consistently crush other formats. "Link vs No-Link Reach Data" hit 2,550 impressions with a 1.96% engagement rate, and "Is video dead on LinkedIn?" pulled 1,023 impressions with your highest engagement at 3.3%. Lean into the Data Lab series.
Based on: Link vs No-Link Reach Data, Is video dead on LinkedIn?, Data Lab #2
Launch
Story-framed launches drive massive spikes
"API / MCP Launch" was your top performer at 25,274 impressions and $530 EMV. It opened with a real prompt, not a feature list. Compare that to "Version History Launch" which led with the feature and got 885 impressions. Lead with the user's experience.
Based on: API / MCP Launch, Version History Launch, Webhooks Launch
Strategy
Personal stories are engagement magnets
"Announcing the Rebrand" generated 27,767 impressions with 229 likes and 105 comments. Posts like "Meeting Fiona in Baguio" combine personal narrative with founder credibility. You're posting these ~2x/month. Personal content earns trust; data content earns shares.
Based on: Announcing the Rebrand, Meeting Fiona in Baguio, 5 cities 6 months
Platform
LinkedIn-only posts consistently outperform cross-posts
Only 2 of your last 50 posts were cross-posted to X. LinkedIn is clearly the primary driver. Consider whether X cross-posts are diluting focus or reaching a genuinely different audience. If X engagement stays flat, consolidate effort on LinkedIn.
Based on: 48 LinkedIn-only posts vs 2 cross-posted
Impressions
Impressions over time
daily, all channels
LinkedIn
X
Instagram
Platform split
share of impressions
Engagement & Pipeline
Engagement breakdown
likes, comments, shares, clicks — march 2026
Content pipeline
posts by status
Labels
Impressions by label
ranked by total reach
Optimal Posting Times
Engagement by day & hour
avg engagement rate — brighter = higher
Top Posts — All Profiles
| Post | Author | Impressions | Eng. Rate | Likes | Comments | EMV |
|---|---|---|---|---|---|---|
| shark bait (cold email) | Francisco | 146,798 | 0.50% | 604 | 115 | $3,083 |
| OpenAI brand ecosystem | Diego | 53,985 | 0.31% | 156 | 10 | $1,134 |
| Ramp Super Bowl campaign | Diego | 51,735 | 0.85% | 420 | 17 | $1,086 |
| Announcing the Rebrand | Jeffrey | 27,767 | 1.25% | 229 | 105 | $583 |
| API / MCP Launch | Jeffrey | 25,274 | 0.26% | 45 | 17 | $531 |
| Marathon chart proves deadlines work | Francisco | 21,633 | 0.75% | 143 | 16 | $454 |
| Ramp bald cap pre-Super Bowl | Diego | 19,775 | 1.41% | 265 | 11 | $415 |
| Wedding video | Francisco | 13,023 | 2.33% | 233 | 70 | $273 |
| Is video dead on LinkedIn? | Jeffrey | 1,023 | 3.32% | 22 | 12 | $21 |
| Link vs No-Link Reach Data | Jeffrey | 2,550 | 1.96% | 34 | 15 | $54 |