01 Q1 Advocacy Goal — 2M impressions
Total team impressions
1.64M / 2M
0500K1M1.5M2M
02 Program Overview — Jan 1 - Apr 9, 2026
Total Reach
1.64M
↑ 42% vs Q4
Posts Published
187
↑ +64 vs Q4
Active Advocates
30
↑ +12 new
Avg Engagement
1.92%
↑ +0.4pp
+23
26 of 30 advocates posted this month · 87% participation rate
03 How Points Work
+25 pts per postPublished to LinkedIn
+2 pts per engagementLikes, comments, shares
+1 pt per 100 impressionsTotal post reach
+50 pts streak bonusWeekly posting streak (4+ wks)
+100 pts challenge bonusComplete an active challenge
+200 pts viral bonusAny post over 50K impressions
04 Active Challenges
📝 Post 3x This Week
+100 pts
Publish 3 LinkedIn posts in one calendar week. Quality over quantity — each must be original content.
💬 Conversation Starter
+150 pts
Get 50+ comments on a single post. Ask a genuine question or share a hot take to spark discussion.
🤝 Cross-Dept Collab
🏅 Badge
Co-author or tag a colleague from another department. Build bridges across the org.
📈 10K Club
+200 pts
Get a single post to 10,000+ impressions. Use visuals, storytelling, and post at peak hours.
05 Top Advocates — Ranked by points
2
Priya Mehta
Marketing
14
Posts
89K
Reach
2.3%
Eng.
2,184 pts
1
Francisco Delgado
Co-founder
18
Posts
210K
Reach
1.6%
Eng.
4,413 pts
3
Marcus Johnson
Sales
12
Posts
72K
Reach
1.9%
Eng.
1,836 pts
06 Full Leaderboard — All 30 advocates
| # | Advocate | Department | Posts | Impressions | Eng. Rate | Streak | Reach | Points |
|---|
07 Activity & Performance
Posts per week
All 30 advocates, Q1 2026
Impressions by department
Share of total reach
08 Top Posts This Quarter — By impressions
shark bait (cold email)
146,798 imp
604 likes
115 comments
Why we stopped doing content calendars
42,310 imp
312 likes
87 comments
The cold DM that closed our biggest deal
38,901 imp
267 likes
54 comments
API / MCP Launch
25,301 imp
45 likes
17 comments
What I learned managing 50 customer escalations in Q4
22,780 imp
198 likes
63 comments
Marathon chart proves deadlines work
21,633 imp
143 likes
16 comments
Our hiring process is broken — here's how we fixed it
19,240 imp
156 likes
71 comments
09 Achievements — Unlocked this quarter
On Fire
12 week posting streak
Francisco D. · Priya M.
Viral Hit
Post over 100K impressions
Francisco D.
Data Nerd
3+ data-driven posts
Jeffrey Z. · Aisha K.
Rising Star
First month posting consistently
8 advocates
Thought Leader
5 posts with 50+ comments
Francisco D. · Marcus J.
Team Player
Tagged 5+ colleagues in posts
Priya M. · Sophie T.
Consistency King
Posted every week for 8+ weeks
5 advocates
Quick Draw
Published within 1hr of idea
Diego G. · Liam O.
10 Recent Activity
Francisco Delgado leveled up to PLATINUM
2 hours ago
Priya Mehta completed the Conversation Starter challenge — 87 comments on one post
3 hours ago
Marcus Johnson hit a 10-week posting streak — earned 50pt streak bonus
5 hours ago
Aisha Kamara and Tomoko Sato unlocked the Rising Star badge
1 day ago
Elena Rodriguez published 3 posts in one week — Post 3x challenge complete!
1 day ago
Francisco Delgado's "shark bait" post went viral — 146K impressions
3 days ago
Sophie Turner and Raj Patel co-authored a hiring post — Cross-Dept Collab!
4 days ago
Diego Garcia joined the 10K Club — post hit 12.4K impressions
5 days ago
4 new advocates onboarded this week: Nadia F., Sam W., Grace L., Omar H.
1 week ago
YOUR TEAM'S VOICE
is your most powerful channel
30 advocates. 187 posts. 1.64M impressions. Your team isn't just participating, they're leading the conversation.